Leadership and the Corporate Image
From the CEO's Desk
Leadership and the Corporate Image
The late Leadership guru, Dr. Warren Bennis, defined a leader as “a person who knows who they
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Competitive Intelligence… Your “Yellow Brick Road”
What is Competitive Intelligence?
Just as the Yellow Brick Road led Dorothy to the wonder of the
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Branding Really Sells
Fact
The creation of a brand for your product can dramatically increase your market share over your
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Value Trends
Creating value, is a strategic process and as such, demands a focus on the entire enterprise. In
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How to Interact with an Ultra Busy Prospect
From the Prospect
“Occasionally a savvy marketer captures my attention and gets me to ask for more
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Building Relationships
Background
We have been very lucky. Since 1980 our track record for building relationships with clients stands
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Marketing Your Automation Product or System to the C-Suite
Background
A number of studies have shown that in a meeting with Senior Executives, asking too many
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Politics and Business
Introduction
Many American companies have been holding onto their investment dollars not really knowing what the future
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News Release
NEWS RELEASE
Contact: Franklin Cooper
fcooper@cooperllc.net
312-965-0540
F H COOPER LLC will offer
“A Marketing Roadmap
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Keeping in Touch via Newsletters
Periodic Communications with Customers is Vital
In addition to all the social media and digital sites available
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